Jacob Okparume.
Let's talk
Media Buyer / Performance Marketer

The ad account gets
the click. I build
what happens next.

I run Meta ad accounts for e-commerce and lead-gen brands, then build the CRM, SMS and AI systems in GoHighLevel that turn what the ads bring in into booked calls and closed revenue.

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Jacob Okparume
$20K+in monthly Meta ad spend personally managed
The number recruiters actually ask for
$20K+
Monthly Meta ad spend personally managed

That's spend I've personally planned, launched, and optimized inside a live ad account, covering budget allocation, creative approval, and scaling decisions, not just a dashboard I had view access to.

+20.12%
Blended MER lift across Growthpod's e-commerce brands
70%+
Manual follow-up workload cut at LandCurator through GoHighLevel automation
6
Companies run ad accounts for since 2022, including Growthpod, Brand My Agent and Market LLC
01 / The ad account

Inside the media buying.

Live Ads Manager screenshots, not case-study mockups. The figures below are what's actually on screen: spend and the date range Meta reported it for.

Meta Ads Manager, LandCurator account, May 2026
LandCurator, 1 to 31 May 2026. Budget split across "Landowners" and "First Time Buyers" ad angles for land lead generation, the account feeding the automation system in the next section.
Meta Ads Manager, Chop Shop Media account, June 2026
Chop Shop Media, 1 to 30 Jun 2026. $20,355.09 spent, cost-per-lead tracked by creative variant.
Meta Ads Manager, Chop Shop Media account, July 2026
Chop Shop Media, 1 to 31 Jul 2026. $11,952.75 spent the following month, budget pulled back as lead cost moved rather than left to run flat.
02 / The system behind the lead

Paid traffic is half the job.

The other half is what happens the second a lead comes in. I build that layer in GoHighLevel: routing, tagging, notifications, and follow-up, so nothing sits untouched.

GoHighLevel AI-powered lead routing workflow across seven property listings
AI-powered lead routing across seven listings. Facebook and LinkedIn lead forms from seven different land properties (Gegeby, Durnamville, Georgia, Tim Floyd, Keese Rd, Odessa, Terlingua) feed into one workflow. A condition step branches by source, tags the contact, and hands off to an AI responder trained on that specific listing.
GoHighLevel 1-Acre Property workflow
"1-Acre Property" lead flow. Inbound webhook fires a Meta Conversion API event, creates the contact, tags it, opens an opportunity, and triggers an internal notification and SMS, before anyone touches the lead.
GoHighLevel SMS follow-up sequence
SMS follow-up sequence. A tagged lead gets a message, waits for a reply, then branches: reply removes them from the sequence, silence escalates to the next message across a multi-step cadence.
GoHighLevel to Meta Conversion API integration
Conversion API handoff. A "Scheduled Calls" tag fires straight into Meta's Conversion API, so the ad account learns from what happens after the click, not just the click itself.
GoHighLevel booked appointment workflow
Booking + reminder flow. Finds the contact, books the appointment, notifies the team, then runs SMS reminders on a wait/branch sequence.
03 / Selected work

Five accounts, one way of working.

Run the ads, build the follow-up, ship the page it all lands on.

01 / LandCurator

Land sales, end to end

Meta Ads · GoHighLevel · Landing page
Meta AdsGoHighLevelAI automationLanding page

Full funnel for a land-sales operation running listings across multiple U.S. properties: Meta ads into property-specific lead forms, an AI-routed GoHighLevel system that tags and responds by listing, and the landing page the traffic actually converts on.

LandCurator 1-Acre listing landing page
1-Acre listing page. The page traffic lands on: price, owner-financing terms, and a lead form wired straight into the automation above.
LandCurator Meta Ads Manager
Meta Ads, May 2026
LandCurator AI lead router
GoHighLevel, AI lead router
02 / Growthpod

E-commerce media buying

Media Buyer
Meta AdsCreative reviewE-commerce

Running Meta accounts for Growthpod's e-commerce client roster: end-to-end campaign execution from strategy and setup through scaling, plus reviewing static ad creative before it ships so every asset stays on-brand.

+20.12%blended MER, aligning spend with profitable revenue
Growthpod Meta Ads Manager, ad set breakdown
$61,050.04 spent
Growthpod Meta Ads Manager, July 2026
$44,333.34 spent, Jul 2026
03 / Chop Shop Media

Paid social, month over month

Media Buying
Meta AdsLead gen

Managed paid social for Chop Shop Media across two consecutive months, budget reallocated between creative variants as cost-per-lead shifted.

Chop Shop Media Meta Ads June 2026
June, $20,355.09 spent
Chop Shop Media Meta Ads July 2026
July, $11,952.75 spent
04 / Mshel Homes

Real estate lead capture, Abuja

Landing page · GoHighLevel
Landing pageGoHighLevelReal estate

Lead-capture page for a gated estate development in Abuja, run under Atlas Growth Core and wired into GoHighLevel. Every form submission creates a contact, gets tagged, and triggers an internal notification to the sales team.

Mshel Homes real estate landing page
Register-interest page. A 7-plot-size estate: pricing, amenities, and a lead form feeding the automation below.
Mshel Homes GoHighLevel workflow
Lead intake automation. Contact created, tagged, and the team notified: the receiving end of the form above.
05 / Atlas Growth Core

The marketing agency behind LandCurator

Site & quiz funnel build
BrandLanding pageAI quiz funnel

Atlas Growth Core is the marketing agency running LandCurator's growth systems, and the Mshel Homes campaign above. I designed and built their site and a 4-question quiz that scores a visitor's lead-flow gaps before routing them to a booked call.

Atlas Growth Core homepage
Homepage. Positioning, offer, and the audit CTA.
Atlas Growth Core diagnostic quiz funnel
Quiz funnel. A 4-question diagnostic that qualifies leads on lead sources, follow-up speed, and conversion gaps before routing them to a booked call.
About

I help e-commerce and service-based brands scale profitably through data-driven advertising and automation. I run Meta and Google Ads campaigns end to end, from strategy and creative testing to budget scaling, and design the landing pages (Claude Code) that traffic lands on.

Most budgets don't leak in the ad account, they leak in the gap between the click and the follow-up. I close that gap with GoHighLevel, Zapier, Make.com, VAPI, Appointwise, N8N, and Elevenlabs, and track results across Shopify, Atria, Google Sheets, and Databox.

Experience
May 2025 to Jul 2026
LandCurator
Media Buyer / Automations Specialist
United States
Aug 2024 to Apr 2025
Brand My Agent
Media Buyer / Automations Specialist
Miami, FL
Mar 2024 to Mar 2025
Market LLC
Digital Marketer
North Macedonia
Sep 2023 to Feb 2024
Ai Estate
Media Buyer
United Kingdom
May 2023 to Feb 2024
Yannis Marketing
Media Buyer
Nigeria
Nov 2022 to Mar 2023
GRROIT
Contract Media Buyer
India

Let's talk about
your ad account.

Meta ads, GoHighLevel automation, or both, I'm open to new accounts.

Jakemar4831@gmail.com
Jacob Alexander Okparume Media Buyer / Performance Marketer
Contact Jakemar4831@gmail.com +234 818 189 5466